Dar Es Salaam
Details
Application deadline: 2019-12-15
Responsibilities:
- Assist in the formulation of strategies to build a lasting digital connection with customers
- Plan and monitor company presence on social media ( Instagram, Facebook, Tweeter, etc )
- Launch optimized online adverts through Google Adword, Facebook, etc to increase company and brand awareness.
- Track the website traffic flow and provide internal report regularly
- Be actively involved in SEO efforts ( keyword, image optimization, etc )
- Prepare online newsletter and promotional emails and organize their distribution through various channels
- Provide creative ideas for content marketing and update website
- Design, edit and post contents ,videos and audio content on online sites
- Collaborate with designers to improve user experience
- Measure performance of digital marketing efforts using a variety of Web analytics tools ( Google Analytic , Web Trend , etc )
- Acquire insight in online marketing trends and keep strategies up to date
- Keep track of various costs involved in the digital channels
- Maintain partnership with media agencies and vendors
Requirements:
- Proven experience as Digital Marketing Executive or similar role
- Excellent understanding of digital marketing concepts and best practices
- Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
- Working knowledge with ad serving tools ( eg DART, Atlas )
- Perfect knowledge of web analytics tools ( eg Google Analytic ,Web Trend ,etc )
- Design skills and experience in creative content writing
- Analytical mind set and critical thinking
- Excellent communication and interpersonal skills
NOTE:
Attach a brief explanation in your own words:
1. What do you understand about digital marketing and why is it important in the tourism industry.
2. Why should we select you
Application Procedures
Apply via email: info@worldpori.co.tz
Wednesday, November 27, 2019
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